Science-backed luxury skincare brand, Noble Panacea, has unveiled the campaign launch of its newest collection, the Elemental, featuring supermodel activist, Christy Turlington (she’s also the brand’s newly appointed “fundamental changemaker in residence”).
Launched March 1, the Elemental campaign presents Christy as the symbol of bare skin perfection, a perfect ode to the collection as she reflects the true embodiment of the Noble Panacea woman: graceful with natural, ageless beauty and determination to empower women through education. Given her numerous achievements and accolades in multiple fields over the years, involvement in education and dedication to maternal health, Christy is the ideal partner to launch Noble Panacea’s newest collection dedicated to re-designing the fundamentals of a refined skincare routine.
Christy will also star as the special guest in episode 4 of Noble Panacea’s Think Beautifully podcast, a series celebrating smart voices through empowering conversations, available on Spotify and Apple Podcast starting March 8 (International Women’s Day). —Vita Daily
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