Acknowledging that its primary Canadian operations take place on the traditional, ancestral and unceded territories of the Coast Salish Nations—xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish) and səlil̓ilw̓ətaʔɬ (Tsleil-Waututh)—Aritzia has partnered with artist Alanah Morningstar Jewell to create a specially designed Orange T-shirt.
Alanah is an illustrator, painter and muralist with a French and First Nations background. She’s Bear Clan from Oneida Nation of the Thames, and currently lives in Kitchener, Ontario. She works to Indigenize urban parks and open spaces, giving members of the community opportunity to gather. She says, “Support Indigenous people and their stories. Listen to our music, read our books, watch our movies and our films and documentaries, support our art. It’s twofold as well, because when you’re doing that, you’re also supporting the Indigenous economy, and you’re allowing us the opportunity to flourish and pursue our dreams.”
One hundred per cent of the proceeds from this shirt will be donated to Orange Shirt Society, supporting their mission to raise awareness of Every Child Matters and Indian Residential School Reconciliation. According to Aritzia, the total donation amount from the limited-edition Orange T-Shirt collection will be $30,000 CAD if the entire collection sells at full price. This is an online, limited-edition exclusive, so shop now.
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