Fashion & Shopping

Pink October: 10 Exclusive Fashion Collections To Support Breast Cancer Awareness

October 20, 2023

While you can show your support for Breast Cancer Awareness year-round, the month of October provides a unique opportunity to indulge yourself while also making a meaningful impact. Explore these six exclusive, pink-themed fashion collections that donate a portion of their proceeds to join the fight against breast cancer! —Christina Armanious

Torrid Canada has unveiled a six-piece collection for Breast Cancer Awareness (BCA), featuring accessories and coordinated separates adorned with pink ribbons and uplifting phrases like “her fight is my fight.” Until the end of the month, 20 per cent of the collection’s net proceeds will be donated to Rethink Breast Cancer, an organization committed to educating, empowering, and advocating for individuals impacted by breast cancer, with the goal of enhancing their quality of life. 

Twenty per cent of proceeds from Biko’s exclusive rose gold jewellery collection will be donated to Rethink Breast Cancer’s metastatic breast cancer fund (MBC), with a minimum contribution of $5,000.

Designed in collaboration with 5 UNDER 40, an organization that offers medical, beauty, and wellness support for women battling breast cancer, Ana Luisa‘s pink cord bracelet symbolizes a commitment to shaping a brighter future while showing your support for the organization.

All profits generated from the sale of Andrews‘ limited-edition tote bag will be dedicated to furthering Rethink’s cause, specifically on fostering positive change and bridging the gaps in breast cancer care.

Over the course of the year, SMYTHE will donate $50 from every Duchess Blazer and handknit sleeveless turtleneck to Rethink Breast Cancer, promising a minimum donation of $5,000.

Every first Wednesday of the month, Sézane commits to contributing 100 per cent of the net profits from one specific ‘pink piece’ – for October, it’s the pink striped button-up shirt. Additionally, the brand will donate 10 per cent of the day’s gross denim sales from their North American websites to support the Women’s Cancer Research Fund (WCRF), a program operated by the Breast Cancer Research Foundation (BCRF). The WCRF is passionately devoted to funding innovative cancer research.

Lele Sadoughi pledges to donate 10 per cent of the proceeds from select pink headbands to aid the American Cancer Society, a leading organization dedicated to the fight against cancer through advocacy, research, and patient care.

With any purchase of Revive Jewellery’s “circle of hope” necklace, which features a hand cut image of a breast cancer cell in the pendant, 10 per cent of the proceeds are donated to the Breast Cancer Research Foundation (BCRF) to provide women with hope and fortitude.

The National Breast Cancer Foundation (NBCF) receives all proceeds from specific styles available at Inez, including the kitten and stiletto heels. These funds are dedicated to assisting patients by promoting early detection, providing educational resources, and offering support services.

Made in honour of BCA month, Birkenstock dropped a special-edition pink slide, with 20 per cent of the proceeds from each purchase going towards the National Breast Cancer Foundation. The initiative is committed to advancing education and raising awareness in the fight against breast cancer.

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