2025 is officially here and these are the top 5 beauty trends to watch! —Samantha Vecchiarelli
Cherry Coded Lips
Pinterest just released its “Pinterest Predicts 2025” trends and by the looks of it, we may have an interesting year in the beauty space. Move over, espresso makeup. Dark, lusciously sweet, and vampy cherry-coded looks are poised to take over in 2025. Pinterest has predicted that we might see Gen Z and Millennials infusing the color cherry into their glam, so we’re guessing cherry-coded lips may make an appearance this year. Since glossy lips are still super popular, get the ideal “just-bitten” look with the Summer Fridays Lip Butter Balm in Cherry.
Side Parts
Stars such as Carry-On’s Sofia Carson are showing us just how effortlessly chic the side-swept side part can be! A side part is more versatile than you might think because it flatters various face shapes, adds volume and texture to the hair, and helps to create a balanced yet dynamic look. In this case, 2025 may very well be the year of the side part when it comes to rising haircare trends.
Soft Beauty
Effortless beach waves, dewy skin, and fluffy brows may all contribute to a more understated form of glam that we may start to see take new heights in 2025. We already got a taste of refined beauty in 2024, with some people opting to take a more simplistic approach to their skincare and makeup routines, but we may, in fact, see an uptick in soft beauty rituals taking precedence in 2025 if they continue to gain traction.
Blonzer
Say hello to the latest beauty term: Blonzer. HUDA BEAUTY broke the internet with the debut of its Blush Filter Soft Glow Liquid Blush in two new bronzer shades, thus creating the blonzer. Fusing blush and bronzer together helps create a more natural, sun-kissed glow with a single application. This may be a hint at what we can expect to see in beauty this year, in which more brands may discover convenient ways to merge our favorite products into versatile everyday staples. Blonzer is just the start, but it’s the perfect way to add depth and warmth to your complexion.
Faux Freckles
Trendsetter Hailey Bieber loves adding faux freckles to her makeup looks, and with the rise of soft beauty, faux freckles are an easy way to add a playful touch to your everyday glam. We may start to see a rise in faux freckles thanks to stars such as Hailey rocking them in social media tutorials. However, characters such as Wicked’s Elphaba have also been spotted sporting faux freckles on screen, seemingly contributing to the budding 2025 beauty trend.
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