Hollywood icon George Clooney is back with Nespresso, trading in his leading-man charm for a detective’s badge in the brand’s latest star-studded campaign. Set aboard a luxurious train, the cinematic ad transforms a classic heist into a playful pursuit of the ultimate loot: Nespresso coffee. Joined by Eva Longoria, Camille Cottin, and Kim Go Eun, Clooney takes us behind the scenes of this stylish mystery, filmed at the iconic Cinecittà Studios in Rome. Ready to hear all about it? Detective George is on the case! —Vita Daily
Hi! Can you tell us more about Nespresso’s newest cinematic TV Advert?
In the new campaign, Nespresso brings together its long-time brand ambassador, George Clooney, along with Camille Cottin, Kim Go Eun, and the debut of Eva Longoria. Set aboard a fictive luxury train, the campaign follows Detective George and his team as they unravel the mystery of a Nespresso thief. With a playful approach, the campaign aims to showcase the irresistible and iconic taste of our coffee in a light-hearted way.
What was your experience like working on set in Rome?
The ad was filmed in the iconic studios of Cinecittà in Rome, known for its rich history and contribution to the world of cinema. Cinecittà has been the backdrop for numerous legendary films, making it the perfect location to bring our captivating Nespresso campaign to life. Its grandeur and cinematic atmosphere added an extra layer of authenticity and allure to the production, further enhancing the overall visual experience for our audience.
What kind of energy did George Clooney bring to the set?
George Clooney perfectly represents Nespresso’s values, elegance, and authenticity as a brand. He encapsulates Nespresso’s commitment and vision to giving the world exceptional tasting coffee in a responsible way, bringing with him a smooth charm and humour to our campaigns with him.
In what ways do the cast of the campaign feel connected to Nespresso?
The cast of the Nespresso campaign feels deeply connected to the brand through shared values and passions that align closely with Nespresso’s ethos, as their collective dedication to quality, sustainability, and the enjoyment of coffee creates a strong bond that reflects the brand’s values and aspirations in the campaign.
George Clooney, a longstanding ambassador for Nespresso, embodies the brand’s commitment to elegance, authenticity, and sustainability. His dedication to exceptional tasting coffee and his efforts to positively influence global issues resonate with Nespresso’s mission to champion sustainability and lead recycling initiatives.
Eva Longoria’s passion for coffee, food, and travel complements Nespresso’s ethos of celebrating the finer things in life. Longoria’s vibrant personality enhances the Nespresso experience, making the campaign not only memorable but also aspirational.
Camille Cottin, who has previously collaborated with Nespresso, brings elegance and charm to the campaign. Her sophisticated talent resonates with the audience.
Kim Go Eun adds a fresh and captivating energy to the campaign. As a returning co-star, her dynamic chemistry with Clooney, Longoria, and Cottin enriches the overall experience, creating a powerful ensemble that embodies the spirit of Nespresso.
Where can we see more on this cinematic campaign?
You can explore more about the campaign at Nespresso.com. Additionally, be sure to follow Nespresso’s social media channels for the latest updates, sneak peeks, and highlights featuring our talented cast.
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