The wait is finally over! The history of Whoo, whose famed beauty formulations draw from secret recipes used by empresses, has opened its first Canadian flagship store in Canada in CF Richmond Centre, in Richmond, B.C.
The 475-foot space welcomes clients with dramatic décor that embodies Korea’s royal heritage, including glistening marble floors, gold-plated fixtures, a trio of large LED screens projecting looped videos showcasing each brand story and a custom-crafted chandelier. On offer are the brand’s best-selling skincare lines such as Bichup and Hwanyu, alongside to its luxury sister brands O HUI and Su:m37.
Still new to the K-beauty trend? Highly trained consultants offer personalized sessions with customized recommendations that are, well, fit for a queen. —Louisa Chan
6551 Number 3 Rd., Richmond, B.C., 236-454-6396, thehistoryofwhoo.ca
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