Tonight, in celebration of Valentine’s Day, Tiffany & Co. will light major landmarks across North America in its signature Tiffany Blue, as part of a Blue is the Color of Love campaign.
Buildings include the Empire State Building (which will forgo, for the first time ever, its traditional red lighting on Valentine’s Day) and the Rockefeller Center in New York City, Pacific Park on the Santa Monica Pier in Los Angeles … and the Vancouver Art Gallery! Tiffany & Co. selected these important sites to pay tribute to iconic landmarks that have inspired grand gestures of love throughout history—each is truly a Landmark of Love.
Tiffany’s campaign reflects on the impact that Tiffany Blue and the Blue Box have had on generations of love stories. Watch for the blue-lit gallery tonight! —Vita Daily
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