These Top Kids’ Toys Are Magic (Win!)

Wondering what toys are going to top your kids’ holiday wish lists this year? Chances are its the latest “magical” launches from Magic Mixies.

Created by Moose Toys, Magic Mixies take the “real magic” experience to the next level with Magic Mixies Pixlings: a trio of dolls that kids magically create inside a potion bottle. Also launching is the Magic Mixies Lamp with a wish-granting Genie Mixie.

The Magic Mixies brand first launched in 2021 with a sell-out season thanks to the global holiday hit, Magic Mixies Magic Cauldron, followed by the Magic Mixies Magical Crystal Ball in 2022, with both toys winning back-to-back Creative Toy of the Year awards from The Toy Foundation. Thanks to child fans and the young at heart, Magic Mixies continues to be the #1 brand in the Special Feature Plush category well into its third year!

“Magic Mixies tapped an untouched space in toys by putting magic in kids’ hands for them to create, reveal and play, and we’re overjoyed that they continue to ask for more magic,” says Belinda Gruebner, chief marketing officer, Moose Toys. “We’ve built a world focused on empowering kids and kids at heart to believe in ‘real magic’, and Magic Mixies Pixlings and Magic Lamp will deliver one-of-a-kind magical experiences in even more aisles and at every price point.”

Magic Mixies Pixlings

With Pixlings, kids will be mesmerized as they use magical ingredients to create their very own Pixling doll inside the potion bottle. To the empty bottle, they will add water, colourful elixirs and special ingredients before saying the magic words “Magicus Mixus,” then turning and pushing down on the crystal gem stopper. Amazingly, the colourful potion turns transparent and the Pixling inside is revealed and ready for playtime fun. Emerging fully dry—like magic—is Marena the Mermaid, Deerlee the Deer or Unia the Unicorn. The six-inch fully posable dolls have extra soft hair and are fashionably dressed with interchangeable accessories to “pix” and match. These enchanting dolls are sure to cast a spell and bring hours of imaginative playtime.

Magic Mixies Pixlings are $25 each and are now available to purchase online and in-store at major retailers nationwide, including Walmart and Toys “R” Us.

Mixies Magic Lamp

Magic Mixies Magic Lamp is a true “wish” list item, including magical mist and a wish granting, talking Genie Mixie. Kids are empowered to work with their Mixie to unlock the magic of the Lamp and reveal their Mixie inside. But first, they play a sound challenge, open secret chambers, shake the Lamp, and rub the spout to release the signature Magic Mixies moment—real mist. Upon finding the magical ring and completing the spell, the final Mixie reveal is set in motion with billowing mist accompanied by lights and sounds as the Genie Mixie rises from inside the Lamp. Tapping the interactive Mixie with the magic ring and making a wish prompts the Mixie to repeat the wish before replying if it will be granted. All the magic moments of the reveal process, as well as Mixie play, can be repeated again and again.

The Magic Lamp is $100 and, for added play, Magic Mist Refill Packs are $15. These are now available for purchase online and in-store at Walmart and will also be available for in-store purchase at all other major retailers nationwide, including Toys “R” Us and Indigo.

MooseTube Squad YouTube Series

The world of Magic Mixies can also be explored through its YouTube content, which follows Sienna, a young girl who unlocks a glittering pathway to Mixia, a mystical land filled with magical creatures. The first three seasons are available now on the MooseTube Squad YouTube channel. Season four will premiere later this year and will introduce Pixlings to the world of Mixia. —Vita Daily

moosetoys.com

Win! A Magic Mixies Prize Pack!

Congrats Lindsay O. of Etobicoke, ON, who will receive a Pixling and a Magic Genie Lamp – both of Magic Mixies newest launches! Please note: if you are the winner, you will receive a DM (direct message) in Instagram directly from @vitadailymedia. Please be wary of fake accounts, which often use similar handles with an extra or missing letter, number or symbol. We will never ask for a payment or for your credit card number, and we will never ask you to click through a link. If you are unsure whether you have been contacted, via Instagram, by us or a fake account, email us before responding.