Holidays

Our Top Pick For A Cinco De Mayo Sip

May 3, 2024

We’re starting the weekend leading up to Cinco de Mayo off strong, with our top drink pick to celebrate Mexican culture ad heritage: Tromba Tequila.

Tequila Tale

Tromba has a very special story behind it. La tromba is the name given to the intense rainstorms that rejuvenate the rugged tequila producing highlands of central Mexico each summer. But it’s much more than that. It means something big is happening: change is brewing … 

When Marco Cedano, Tromba founder and master distiller (and a legendary pioneer among all of Mexico’s tequila artisans—the first master distiller to produce premium 100% agave tequila), created what legend has it was the first batch of premium tequila in 1988, he embarked on a journey to convince the world that there was much more to tequila than meets the eye. So, when three friends, Eric Brass, Nick Reid and James Sherry, sat down with him and his son Rodrigo in 2008, it was between sips of tequila that they made a pact to continue Marco’s journey to connect people to the highlands of Jalisco and the incredible story of tequila. For them, everything would change as they vowed to make extraordinary tequila their passion to pursue. 

Despite having little money and many naysayers, the partners traveled bar to bar to build the groundswell for their tequila—made with the perfect storm of Rodrigo’s youthful boldness and Marco’s weathered wisdom—embodying the adventurous spirit of those who make it for those who wish to take life by storm.

Tequila Facts

Why choose a 100% agave tequila over what’s known as “mixto”? The reasons are “clear” …

Mixto is 51% agave and 49% additives. The additives are where the negative tequila experiences come from (glycerin, corn syrup, sugar, flavoring, etc.). Mixto was created mainly to save money, save time and increase yield. While large alcohol companies were saving time and money they also were damaging the reputation of the spirit!

100% agave tequila, particularly Tromba, is exactly as it sounds: no fillers, no additives, no corners cut, no hangover!

Tequila Types

Tromba offers three delicious options; you really can’t go wrong with any of these smooth sips:

  1. Crystal clear with a silver lustre, Tromba Blanco is made from hand-selected agave and lovingly crafted in small batches, resulting in bright, sweet and refreshing tequila. With a clean, viscous finish, this un-aged tequila exudes lively botanical aromas and notes of pepper, mint, and lightly caramelized pineapple. 
  2. With a bright gold blush, Tromba Reposado is aged in white oak barrels for 6-8 months, resulting in a silky, sweet, nutty tequila. Expect rich notes of chocolate, caramel and dried red fruits. 
  3. A deep gold in color, Tromba Añejo is aged in white oak barrels for 20-24 months and exudes agave flavors rich in complexity. Gentle hints of oak and caramelized agave sweetness paired with rich chocolate, nuts and ripe dried fruit. Expect a sophisticated, honeyed finish. 

Tequila Give-Back

With every 100 bottles sold, Tequila Tromba will plant a wild endangered agave. Protected on Tromba’s agave sanctuary near the base of the Volcán de Colima, the brand is working in the region south of Jalisco to save endangered agave populations from extinction, and to establish a sustainable source of seeds for future planting in the region.

Wild agave plants are harvested and destroyed each year to create corporate agave farmland. Agave that have lived harmoniously on the land for thousands of years are now at the brink of extinction. Creating the Endangered Agave Program, Tequila Tromba is dedicated to restoring the endangered populations of one of Mexico’s most important agricultural gems: the agave!

Tequila Toast

Ready to celebrate Cinco! Try this delicious Tromba cocktail at home—salut! —Vita Daily

Classic Margarita

2 oz Tequila Tromba Blanco
1 oz Tablespoon coarse salt
1 oz Cointreau
0.5 oz Lime juice

In a cocktail shaker, combine tequila, Cointreau, and lime juice. Fill with ice and shake until thoroughly chilled, about 15 seconds (the bottom of a metal shaker should frost over). Fill glasses with fresh ice and strain margarita into both glasses. Garnish with lime wheels and serve.

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