Get Sofia Richie’s Go-To Glam With Maybelline’s Lash Sensational (Win!)

Sofia Richie may be embracing her new role as a mom, but she’s still managing to keep things effortlessly fresh and beautiful.

@sofiagrainge

Quick little grwm 🤎

♬ original sound – UkN Radio

In her latest GRWM video, Sofia shares her go-to beauty routine, and we couldn’t help but notice how perfectly she achieves that wide-eyed, natural glow—with the help of Maybelline’s iconic Lash Sensational Mascara.

The Lash Sensational Mascara is a game-changer for Sofia. It gives her lashes a full, fanned-out effect, creating bold yet natural volume—no clumps in sight. Whether she’s running errands or heading out for a night on the town, this mascara helps open up her eyes, giving her a lifted, refreshed look that enhances her natural beauty. It’s the perfect product for anyone looking for a simple yet stunning way to elevate their beauty routine. —Vita Daily

Win! 1 of 3 Maybelline Prize Packs!

Three lucky Canadian winners will each receive a Maybelline prize pack, including the Lash Sensational Mascara and other goodies! To enter, head over to Instagram, follow @vitadailymedia and make sure to fulfil all the entry rules in the caption of the corresponding contest post. Contest opens November 16, 2024 and closes November 23, 2024. Complete contest rules and regulations here. Please note: if you are the winner, you will receive a DM (direct message) in Instagram directly from @vitadailymedia. Please be wary of fake accounts, which often use similar handles with an extra or missing letter, number or symbol. We will never ask for a payment or for your credit card number, and we will never ask you to click through a link. If you are unsure whether you have been contacted, via Instagram, by us or a fake account, email us before responding.