Health & Beauty

10 Hair Launches Achieve Strong, Smooth & Shiny Locks

February 28, 2025

Health & Beauty

Strong, smooth or shiny? Whichever may be the goal, these three gorgeous results go hand-in-hand. From designer to drugstore, shop our top 10 new launches in hair transformation, and experience how winter hair is totally transformed. —Julia Dumbrell

FOR SMOOTH HAIR

Fenty Hair and Rihanna’s most requested hair product is finally here: the Water Boi Reparative Leave-In Conditioner Spray ($45). Truly designed and clinically proven for all hair types and textures, hair instantly delivers weightless hydration and detangling on wet or dry hair with just one spritz.

With hyaluronic acid, jojoba oil, shea butter and almond oil, the MONDAY MOISTURE Leave-In Conditioner is packed with hydrating ingredients to keep hair smooth, soft, and frizz-free, even in the harshest winter weather ($7).

Drugstore hair care is having a major comeback, with consumers looking for effective formulas at accessible prices. Leading the way is CeraVe, the trusted skincare brand developed with dermatologists, now expanding into haircare with the launch of its new Gentle and Anti-Dandruff Shampoo and Conditioner ($range). All are designed to cleanse, nourish, and help maintain the scalp’s natural moisture barrier.

FOR STRONG HAIR

A multi-tasking styling cream that smooths strands, controls frizz, and protects against heat damage, DesignMe’s HOLD.ME Hair Styling Cream inspires fabulous styles for all hair types within one simple step ($29).

Designed to meet the growing demand for high-performance hair color, ColorStrong by Clairol not only delivers beautiful, lasting color but also provides health benefits ($20). Inspired by the “Skinification” trend in beauty, the line incorporates skincare-inspired ingredients like Alpha Hydroxy Acid (AHA), which strengthens and revitalizes hair from within. Plus, it’s ammonia-free, to ensure a vibrant and healthy color without compromise.

Inspired by the resilience of organic Camelina from Bretagn, the Yves Rocher Nutrition Range harnesses the power of a precious oil extracted from its seeds. Products like the Nourishing Cream Shampoo ensure deep hydration, enhanced with its start ingredient Organic Camelina Oil, which is rich in omega-3, omega-6, and oleic acid to help restore the hydrolipidic film for stronger, more supple, and shinier hair ($15.95).

FOR SHINY HAIR

Emily’s Pillow offers a range of products made from 100% natural pure silk, crafted with exceptional quality that is soft, kind to the skin, and sustainable, promoting radiant skin and shiny hair, day after day ($125). Three times softer than cotton, the silk pillowcase preserves the hair fiber, while the amino acids in silk help to retain moisture in the hair , making it shinier and less brittle.

Oribe has newly relaunched its Supershine Collection – a range crafted to smooth strands, provide exceptional hydration, and enhance hair’s natural shine. For ultimate brilliance, Discover the range’s shampoo, conditioner and moisturizing cream in the Supershine Discovery Collection ($61).

With honey water and floral water, lock in moisture for up to 100 hours with the heavenly Whole Blends Honey Water Shampoo and Conditioner, from Garnier ($6.50 each). Infused with floral water to refresh and soothe hair and scalp, the duo deeply quench dry hair and the scalp without weighing it down.

To achieve a glassy hair look, reach for the reach for the Prickly Pear Care collection from Klorane ($range). All products use Medicinal Prickly Pear, known to survive in the driest conditions by using its roots and stems to capture and store every drop of water from the atmosphere and soil. Experience its highly effective moisture-regulating properties.

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