This Sunday, July 14th, 2019, is National Mac and Cheese Day, and President’s Choice wants to know: how will you be celebrating? Will you be enjoying white or orange cheddar mac and cheese? Smothered in ketchup or on its own? Will you dig in with a spoon or a fork? More importantly, what will you be wearing?!
In honour of the cheesiest day of the year, PC and Province of Canada have partnered to bring to life the unlikely pairing of mac and cheese … and fashion! The two proudly Canadian brands are releasing a limited-edition T-shirt ($48) featuring a cheesy PC white cheddar noodle—the perfect tee to celebrate the day. All proceeds from the sale of the shirt will go to the President’s Choice Children’s Charity to help tackle childhood hunger in Canada. Additionally, 5,000 boxes of the PC Deluxe Cheddar Macaroni & Cheese will be donated to Boys and Girls Clubs across Canada.
The final piece of this mac and cheesy puzzle: PC set out to settle Canada’s greatest mac and cheese debates, conducting a national survey on people’s cheesy pasta preferences. The results are in, and they’re conclusive: more than three-quarters of Canadians are vehement that mac and cheese is best enjoyed without ketchup, and the majority of Canadians would rather eat their mac and cheese with a fork than a spoon. —Vita Daily
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