Lifestyle & Parenting

Oh Baby! (Win! A $400 Nanit Plus Baby Monitor From Indigo!)

September 26, 2019

Great news for everyone waiting to welcome a new wee one into the world (whether it’s your own or not): Indigo has launched an easy-to-navigate, beautifully designed, guesswork-free registry to help soon-to-be parents (and their supportive village) stock up on everything needed for their new arrival with neither fuss nor muss.


The new Indigobaby Registry offers a curated selection of the top baby must-haves and the best baby brands (think Baby Björn, Skip Hop, Happiest Baby, Stokke and Medela) and can be accessed in-store, online and through the Indigo mobile app. As Canada’s largest specialty retailer with more than 200 stores from coast-to-coast, setting up a registry and making a purchase, return or exchange, has never been easier. Careful customer research showed Indigo that expectant parents are looking for support on what they truly need to prepare for a new baby. Understanding this, the company set out to design a solution that would make registering an easy, streamlined and, yes, fun experience.

With more than 6,000 baby products online, Indigobaby’s assortment is, suffice it to say, bigger than a 40-weeks-along belly. From strollers and swaddles to car seats and carriers, Indigobaby offers a true one-stop shopping experience for everything parents and little ones will need, including an extensive assortment of pregnancy and parenting books, and the perfect books to build baby’s first library.

Other Indigobaby Registry "oh baby" benefits: a welcome gift (Indigobaby Memory Booki), a must-haves list to make choosing easy as ABC, a 20 per cent registry completion discount (for whatever items you don’t receive, but still desire), a user-friendly mobile app (perfect for busy mommies-and-daddies-to-be), one-click sharing with fam and friends, advice from Indigo’s in-store team (or call 1-833-INDIGO1), checklists galore with inspiration, advice and tips from experts, authors and other parents, and much, much more!

Oh baby, indeed! —Vita Daily

Win! A $400 Nanit Plus Baby Monitor From Indigo!

We have a winner! Congratulations Tara K. of Kamloops, B.C., who won a $400 Nanit Plus Video Wall Mount Baby Monitor with Sleep Tracking from Indigo!


Leave a Reply

Your email address will not be published. Required fields are marked *


get social


get more out of


Want the best, curated headlines and trends on the fly?

get more out of vita

Sign up for one, or sign up for all!