It’s the most romantic time of the year—but what do you gift that special someone in your life who also happens to be a beauty aficionado? While roses and chocolates may cut it for some, for beauty lovers Valentine’s Day marks the launch of some coveted limited-edition Valentine’s Day collections. Here are some of our faves. —Vicki Duong

bobbi brown. Bobbi Brown’s Extra Lip Tint ($40) is the perfect addition to any makeup-lover’s bag. Boasting a sheer tint of colour, it’s also hydrating with a nourishing blend of avocado, oil and jojoba oils. For Valentine’s Day, Bobbi Brown has created three limited-editions lip balm components featuring art deco hearts, perfect for prepping your pecker.

wet n wild. Get ready to fall for the Wet n Wild Fall in Love collection. The entire collection features pink packaging with hearts for some of the brand’s most iconic products. We are loving the Mega Volume Mascara ($4) for buildable dramatic lashes perfect for making eyes at your special valentine.

nyx cosmetics. Not all gifting has to be to a loved one; we also believe in treating yourself this Valentine’s Day. Our friends at NYX Cosmetics agree, with their 2 Me, Luv Me shadow palette ($40), packaged like a love letter. The palette, which features mattes and shimmers with a mix of pinks, purples and neutrals, will inspire a variety of fun and flirty eye looks.

essie. Love is in the air and also on your hands with Essie’s Valentine’s Day collection ($10 each) of romantic shades with cheeky names. Our fave is the champagne metallic with a silver pearl finish named Heart of Gold that gets a Valentine’s Day makeover with a limited-edition gold foil lid with hearts and cupid bows.

natasha denona. Mimic the look of flushed cheeks with Natasha Denona’s Love Glow Cheek Duo palette ($56). The palette features the perfect cool-toned pink cream blush and a rosy highlighter with hearts embossed in the powder. The package itself makes for a great vanity addition with flirty glitter hearts on the front.

March 22nd, 2026 at 11:41 am
This post is very helpful and full of valuable insights, I appreciate the time and effort you spent on writing it, your explanations are simple yet informative, and thank you for sharing such great content with us.
March 22nd, 2026 at 11:51 am
Your writing is very easy to understand and enjoyable to read, this article provides a lot of useful insights, I learned many new things, and thank you for sharing such great content.