Fueling Wellness: How ine+ nutrition is Simplifying Health One Scoop at a Time (Win!)

When it comes to health, husband-and-wife duo Talia and Elon Lindie believe that small, daily choices can make a world of difference. That philosophy led them to create ine+ nutrition, a Canadian wellness brand focused on science-backed, easy-to-use supplements designed to support skin, energy, gut health, and overall vitality.

From Marine Collagen for glowing skin to Super Greens for gut health and energy, their thoughtfully formulated products are built for busy lifestyles—because wellness should be simple, not overwhelming.

We sat down with Talia and Elon to talk about what makes ine+ nutrition stand out, why Marine Collagen is a game-changer, and how they’re helping Canadians feel their best every day. (P.S. Their Juicy Peach Super Greens is chef’s kiss!) —Noa Nichol

What inspired you to launch ine+ nutrition, and how did your journey lead you to focus on marine collagen and super greens?

At ine+ nutrition, our passion has always been about helping people feel their best – inside and out.  We saw a gap in the market for clean, science-backed and highly effective supplements that truly support long-term health and beauty. In addition to this passion, we wanted to create products that work with the body, and more importantly, products that our bodies can properly absorb. Finally, as a Proud Canadian brand, we wanted to make sure that all our products were not only made but manufactured right here in Canada.   Marine collagen and super greens became the heart of our brand because they address two of the most common modern wellness concerns – aging and nutrient deficiencies.  Collagen is the foundation of healthy skin, joints, and connective tissues – all the things that visibly remind us of aging, while greens deliver essential vitamins, minerals, and antioxidants – the things most of our diets lack.  We choose Marine collagen in particular because of its superior bioavailability compared to other types of collagen.  Marine collagen also provides a great source of Type I collagen – the same type found in our skins, hair and nails.  Our super greens blend on the other hand was designed not just to fill the nutrition gaps most of us experience, but also to enhance digestion, increase energy levels, and overall vitality with a burst of natural probiotics and antioxidants.

The name “ine+” has a unique story behind it, tied to amino acids—can you tell us more about the significance and how it connects to your brand philosophy?

The name ine+ ( pronounced just like the letters i.n.e) was inspired by almost all amino acids ending in “ine”.  This is significant because amino acids are known as the building blocks of life.  At ine+ we wanted to take that same foundational approach – becoming the building block of your health.  We thrive to create products to allow your body to function at its best.  The + reflects our commitment to going beyond the basics and elevating your overall health. 

Collagen is having a major moment in beauty and wellness. What makes marine collagen superior to other types of collagen on the market?

Marine collagen is often considered the gold standard because it contains Type I collagen, the most abundant collagen type in our body – making it highly effective for skin, hair, and nails.  What sets ine+ apart is:

• Superior absorption – marine collagen has a smaller molecular weight that bovine collagen, meaning they are 1.5x more bioavailable and easily absorbed into the bloodstream.  In addition to this, our collagen is 100% hydrolyzed, meaning it is broken down even further allowing for even better digestion and utilization.
• Sustainably sourced – Our marine collagen is derived from fish skin from Nova Scotia, a byproduct of the fishing industry, making it an eco-conscious choice.
• Purity & Potency – Our hydrolyzed collagen has 1 ingredient – collagen.  Each serving comes with 10g of collagen and 9g of protein with no artificial fillers, sugars, or additives.

What kind of results can people expect when they incorporate marine collagen into their routine, and how long does it typically take to see a difference?

Consistency is key when taking collagen.  Most of our customers report:

• Better muscle recovery within 2-3 weeks.
• Smoother, more hydrated skin within 4-6 weeks.
• Stronger nails & healthier hair within 5-7 weeks.
• Improved joint comfort & flexibility within 8-12 weeks.
• Significant improvement in skin elasticity, hydration and density within 12-14 weeks.

With so many topical beauty products promising youthful skin, why do you believe ingestible beauty—like marine collagen—is the future of skincare?

Traditional skincare works on the surface, we believe true and lasting beauty starts beneath the skin.  Collagen loss begins in our mid-20s, decreasing by 1-2% per year, leading to fine lines, dryness, and sagging.

Unlike serums or creams that only treat the outermost layer of the skin, ingestible collagen replenishes from within-supporting the deep dermal layer where wrinkles form.  Think of ine+ marine collagen as skincare you drink- working at a cellular level to restore hydration, elasticity and strength.  Our belief is the future of beauty isn’t just what we put on our skin- it’s what we put inside our bodies.

Super Greens – Juicy Peach has been gaining a lot of buzz, especially after being featured in The Jilly Box. What sets it apart from other greens powders?

We knew for a greens powder to truly become a daily wellness habit, it had to taste amazing – without sacrificing quality or effectiveness.  That’s why we created our super greens around a refreshing, naturally flavoured blend that stands out in a crowded market.

What sets us apart?

• Made in Canada – we are proud to made and manufacture all our products right here in Canada.  This is important because Canada comes with one of the highest standards when it comes to health and wellness products.
• Unmatched taste – most greens powders have an earthy, grassy, or even bitter taste that people struggle to enjoy.  We formulated Juicy Peach to be light, fruity and refreshing – so drinking your greens feels like a treat, not chore.
• Nutrient-dense super food – we packed over 50 powerful ingredients, including land and sea vegetables, phytonutrients, antioxidants, cruciferous vegetables, vitamins and minerals.  These ingredients help support immune function, energy levels, gut health, mental clarity, and detoxification
• Zero sugar, no artificial flavours – Our super greens are free from sugars, artificial additives, or synthetic colours
• Manufacturing practices – We manufacture our greens in an NSF certified and FDA registered facility.  We are also cGMP, non-GMO and 3^rd party tested. 

• We’re hearing so much about the link between gut health and skin health—how does the combination of probiotics and antioxidants in Super Greens support a glowing complexion?

The gut-skin connection is real and backed by science.  Our gut microbiome plays a direct role in skin health, and imbalances in the gut bacteria can lead to breakouts, inflammation, premature aging, dull, dry skin and even conditions like eczema or rosacea. 

Here’s how super greens supports a clear, radiant complexion:

• Natural Probiotics – The gut-skin axis is a two-way street. Our blend contains natural probiotics to restore gut balance, prebiotics to feed good bacteria, reducing bloating, inflammation, and skin flare-ups, ultimately improving skin hydration and skin barrier.
• Antioxidants for skin defense – ingredients like acerola (rich in vitamin C) and green tea extract help combat oxidative stress – a major cause of wrinkles, dull skin, and uneven tone.
• Alkalizing superfoods for detoxification – toxins and poor digestions can contribute to congestion, dullness and puffiness in the skin.  Our greens contain chlorella, spirulina and wheatgrass which helps support liver function and detox pathways, helping the body naturally eliminate waste and excess hormones that contribute to breakouts.

Sustainability is a growing priority for consumers—how does ine+ nutrition ensure its products are responsibly sourced and produced?

At ine+, sustainability isn’t just a checkbox – it’s a responsibility.  We’re deeply committed to minimizing our environmental footprint while delivering the highest quality products.

• As a Canadian brand, all our products are formulated, tested and manufactured in Canada ensuring the highest safety and quality standards.
• Eco-Friendly packaging – we are committed to reducing plastic waste by using recyclable and sustainable packaging wherever possible.
• Continuous innovation for a greener future – we’re constantly looking for ways to improve our sustainability efforts through new eco-friendly materials, carbon offset initiatives, and sourcing partnerships.

What’s your best advice for someone who wants to simplify their wellness routine but still see real results?

Keep it simple and start small.  The biggest mistake people make is trying to change everything at once.  If you are looking for real, lasting results, consistency is key.  You will see better results sticking to one habit for a year than trying 10 new things for a month.  Wellness isn’t about perfection- it’s about consistency.  Start small, stay consistent, and let the result build over time.

What’s next for ine+ nutrition? Are there any new products or innovations on the horizon?

LOTS! – we are just getting started.  We’ve really created our products around our amazing and supportive customer community’s’ feedback, who have been the driving force behind a lot of our product creation.  We have 3 new exciting products coming in May of 2025 and many more to come.  We’re always looking for inspiration from our community on things they would love to see from ine+. Send us a note if there is something you would like to see.

Win! An ine+ Prize Pack!

One lucky Canadian winner will receive an ine+ Prize Pack, including Super Greens (Juicy Peach), Marine Collagen, and the Sweet Mint Lip Balm! To enter, head over to Vita Daily on Instagram, follow @inenutrition and @vitadailymedia and make sure to fulfil all the entry rules in the caption of the corresponding contest post. Contest opens March 7, 2025 and closes March 14, 2025. Complete contest rules and regulations here. Please note: if you are the winner, you will receive a DM (direct message) in Instagram directly from @vitadailymedia. Please be wary of fake accounts, which often use similar handles with an extra or missing letter, number or symbol. We will never ask for a payment or for your credit card number, and we will never ask you to click through a link. If you are unsure whether you have been contacted, via Instagram, by us or a fake account, email us before responding.