Heads up, beauty lovers—MERIT’s cozy A/W gift sets are on their way to editors, and the brand’s newest eye treat, Solo Shadow Sheen, officially lands October 22. Think pearlescent, fuss-free cream shimmer you’ll actually reach for every day—even on a Monday.
MERIT’s Solo Shadow Sheen is a self-setting, buildable cream shadow finished with micro-fine pearls (not glitter) for a wearable, multidimensional sheen. Available in six shades—Palladium (silver), Glacé (soft rose), Surrealism (gold), Iris (soft plum), Sartorial (bronze) and Matchbook (soft burgundy)—it blends like a dream (thanks to jojoba extract) and doesn’t settle into fine lines. It’s $36 CAD and will be sold at MeritBeauty.com and Sephora Canada.
Aila Morin, MERIT’s CMO, puts it perfectly: “When we launched Solo Shadow in 2023, DMs begged for shimmer—so we made Solo Shadow Sheen: our grown-up take on ’90s club sparkle that’s actually wearable every day.” And campaign face Christina Ricci? She’s as nostalgic as we are: “I’ve always loved sparkle. … The dark, cool-toned shades feel super ’90s—exactly what I wore as a teen. Make-up should be about self-expression, not fixing flaws.”
Holiday gifting gets a MERIT twist this season with three perfect mini sets:
- Mini Flush Balm Trio—three tiny, kissable shades (including a new terracotta rose); $56.
- Mini Great Skin Trio—travel-size cleanser, serum and moisturizer plus the debut Great Skin Double Cleanse travel size; $56.
- Archival Set—a cool-mauve monochrome lip trio inspired by MERIT’s cult Archival shade; $72.
Because when it comes to holiday glow, it’s all about the MERIT of the matter. —Noa Nichol
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