Want to perform like an athlete? Start by sleeping like one.
As the Official Sleep Partner of the WNBA, Endy brought its Canadian-made sleep innovation to centre court with an immersive rest and recovery experience leading up to the 2025 WNBA Canada Game in Vancouver. On August 15, we discovered first-hand why sleep isn’t time off—it’s time put in. The curated experience spotlighted how quality rest fuels performance, complete with expert tips, rituals and even a front-row seat to game day (lucky us!).
“Sleep was my secret weapon,” shared Swin Cash, three-time WNBA champion. “People always saw the grind—the workouts, the travel, the games—but what they didn’t see was me shutting it down every day around 1 p.m. for that nap. That started in high school and carried all the way through my pro career. On game days especially, that rest was non-negotiable. It gave me the legs, the focus, and honestly the longevity to keep competing at the highest level.”
The Science of Sleep Meets the Art of Recovery
Recovery science has come a long way since Cash’s early playing days. “When I played, recovery was ice baths, stretching, maybe a massage if you could find one. That was it,” she explained. “Now? Players have cryo, hyperbaric chambers, wearables, load management data—a whole world of resources. Today, I’m big on using tech to track my sleep and recovery. Even after basketball, it helps me stay sharp in everything I do. It’s amazing to see how far things have come.”
Her advice to today’s athletes is refreshingly straightforward: “Recovery is work. It’s not optional, it’s part of the job. Sleep, stretching, all of it—that’s what separates good from great, short careers from long ones.”
Endy: Built for Rest, Backed by Science
For everyday Canadians, the key to better recovery starts with the right foundation—and that means your mattress. Since its 2015 debut, Endy has become the most trusted mattress-in-a-box brand in the country, with more than a million Canadians sleeping on one each night.
The flagship Endy Mattress blends comfort and support with proprietary Endy Comfort Foam, which stays temperature neutral year-round, relieves pressure points, and minimizes motion transfer (perfect if you share your bed with a partner or a pet). With a 4.9/5-star rating across 31,000+ reviews, it’s safe to say Canadians are sleeping soundly. Add in free nationwide shipping, a 100-night trial, and a 15-year warranty, and you’ve got a recipe for game-changing rest.
Sleep Like a Champion
For Endy and the WNBA, the message is clear: whether you’re a professional athlete or just powering through everyday life, rest is the unsung hero of performance. As Cash put it, “The ones who really buy into recovery? You can see it in how consistent they are year after year.”
With its innovative products, Canadian roots, and commitment to quality, Endy is proving that great sleep isn’t just for athletes—it’s for everyone who wants to rise, shine, and perform at their best. —Vita Daily
Win! The Ultimate Sleep Like A Pro Prize Pack From Endy!
Congrats Cassandra B. of Lethbridge, AB, who will receive:
- Queen-size The Endy Mattress
- 2 Endy Customizable Pillows
- 1 WNBA Sweater
Please note: if you are the winner, you will receive a DM (direct message) in Instagram directly from @vitadailymedia. Please be wary of fake accounts, which often use similar handles with an extra or missing letter, number or symbol. We will never ask for a payment or for your credit card number, and we will never ask you to click through a link. If you are unsure whether you have been contacted, via Instagram, by us or a fake account, email us before responding.
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September 11th, 2025 at 5:40 pm
Love to slerp on an Endy♥️❤️♥️💤😴
September 11th, 2025 at 5:42 pm
@skigirl229 deserves a good comfortable sleep.
Tony C @tonycatojo
September 11th, 2025 at 6:00 pm
Would love this for my daughter
@pnina44
September 11th, 2025 at 6:05 pm
I tagged my friend pancakemeow on instagra. I’m @jefftraderc
September 11th, 2025 at 6:09 pm
For me @annick_durand19 and my husband
September 11th, 2025 at 6:21 pm
My bestie, Meg, and I are both insomniacs and both deserve an Endy 🥰
September 11th, 2025 at 6:29 pm
I tagged @yawoftheshaft for question #2 on IG. My IG name is @toco11.
September 11th, 2025 at 6:54 pm
Love a good sleep @jan_leeu
September 11th, 2025 at 7:03 pm
A good night sleep is key!
I tagged @fruitnfood
Kristymun
September 11th, 2025 at 8:39 pm
I tagged my daughter who could always use a great night sleep
September 11th, 2025 at 9:43 pm
My love if my life- good sleep for both would be nice 💖
September 11th, 2025 at 9:43 pm
My love if my life- good sleep for both would be nice
September 11th, 2025 at 10:31 pm
With my family. Tagged on post via my account Amybobamy1 . Ty
September 12th, 2025 at 3:14 am
I tagged my friend rachel on facebook. I’m jeffcamillo on facebook.
September 12th, 2025 at 4:02 am
Sept 12, 2025 7:01am
I would love this, I haven’t slept well in years.
September 12th, 2025 at 5:12 am
How I love sleep 😴❤️
I tagged my family and friends!
@mamaof2littleonesxoxo
September 12th, 2025 at 5:32 am
For my guest room, friends need a good sleep too!
@kenholliday4080
September 12th, 2025 at 7:10 am
My son could definitely use an upgrade to his sleep – 0206jupiter
September 12th, 2025 at 8:09 am
I tagged @mulsy69sm for question #2 on IG. My IG name is @mulsy73
September 12th, 2025 at 8:27 am
Moving out for the first time, would love a comfy mattress to sleep on while I start my new job! Love this campaign.
m_climen
September 12th, 2025 at 9:14 am
@kobrin1948 is having difficulty getting to sleep & would love to try an Endy mattress.
My Instagram @hillview37
September 12th, 2025 at 9:27 am
I’d love to win for Mike from @kownterpoint on instagram. He could use a new mattress for a better nights sleep! My handle is @thekeeperofdreams on instagram. Thanks for the chance!
September 12th, 2025 at 10:18 am
I tagged my sister @candtjeffrey
@lianne2014 is my IG
September 12th, 2025 at 10:34 am
what is the question?
I am @joykellymills on Instagram.
I tag my friend @trysmallthings.
I would love to win 🙂
September 12th, 2025 at 10:55 am
I would love to win this for my back pain . 🍀
My insta handle is dianab604
🙏🏼
September 12th, 2025 at 11:24 am
I struggle to get a good nights sleep, need this, tagged @glencoer
@stephmd425
September 12th, 2025 at 11:54 am
@wandering.mabel needs a good sleep 💤
My instagram is @beachlivin_
September 12th, 2025 at 1:42 pm
@belcantor24 deserves a great sleep. thanks
@asdsafel
September 12th, 2025 at 2:31 pm
My daughter Laura Lee would love this. @lauraleelakecountry
September 12th, 2025 at 3:44 pm
A great gift for my daughter
September 12th, 2025 at 4:33 pm
My friend Glenda deserves a great sleep. Me too.
@msdanieli
September 12th, 2025 at 5:42 pm
I would love this for the cottage. Our bed there is horrible 6060_cdy
September 12th, 2025 at 6:01 pm
She’s a new mom who happens to love basketball and who could use a great sleep! So I tagged @ saradwake
@mothersandaughters
September 12th, 2025 at 6:13 pm
Endy is the best! 1957ukie
September 12th, 2025 at 7:15 pm
Would love this. Tagged friends I am @wghutton
September 12th, 2025 at 8:50 pm
Tagged @cheryl.howley
I’m adriennstagram
September 12th, 2025 at 9:10 pm
@chrismiles deserves a great sleep.
September 13th, 2025 at 4:28 am
for my granddaugher she deserves a great sleep
September 13th, 2025 at 5:03 am
My wife, @bases555 deserves a good sleep.
@coach_daves9
September 13th, 2025 at 5:11 am
I tagged my friend Jeff.
I’m @medievalcanadian
September 13th, 2025 at 6:38 am
Incredible Giveaway!! A new mattress would be fantastic!!
September 13th, 2025 at 6:39 am
My husband needs new pillows. His look like they have been with him since childhood (he’s 61).
IG: @juliknob
Tagged son Scott
September 13th, 2025 at 6:47 am
My daughter is a new mom so she good use a good nights sleep @melissajensen22
September 13th, 2025 at 7:06 am
We could definitely use a new mattress! @guelphwayne
September 13th, 2025 at 8:09 am
Yes we could all use a good nights sleep. @maryandcedar
September 13th, 2025 at 8:40 am
Look @nikkichaput
September 13th, 2025 at 8:45 am
Im wishing my daughter many good nights of sleep as she finishes her high school levels and moves on to university. A hood night sleep makes for productive, successful days.
@amandalmasters99
September 13th, 2025 at 2:02 pm
I tagged my daughter on IG who could really use this.
My IG is @dogdadwalking
September 13th, 2025 at 4:03 pm
On ig lillianmb23. @damn_it_janet deserves a good nights sleep
September 13th, 2025 at 7:32 pm
I vote for myself! My pregnant self needs a good sleep haha @jenelleefraser
September 13th, 2025 at 7:42 pm
I am @t_insta_gram and I tagged @lesmat17
September 13th, 2025 at 8:07 pm
@gvg9911 deserves an amazing sleep 😴
@kellibrost
September 13th, 2025 at 8:57 pm
@sarah_carolineh needs a great sleep as a new mama.
And, I truly have to also vote for myself (@Diamondchick60) as well, as I sleep very very very poorly, suffering from GERD.
September 14th, 2025 at 5:23 am
Would love a new bed for myself. its been a long time, my mattress is done for.
September 14th, 2025 at 6:15 am
I would love to sleep like a pro!
@pamalot28
September 14th, 2025 at 7:37 am
@dheerajvaswani_ deserves a good night’s sleep after a long day of work at school, teaching kids.
@selomey
September 14th, 2025 at 8:15 am
@thebunklady deserves a great sleep.
IG @minty_mo2020
September 14th, 2025 at 8:45 am
I tagged @kidsequipped for a good nights sleep!
Instagram: @KingsleyVintage
September 14th, 2025 at 9:22 am
For my partner,Murielle.
September 14th, 2025 at 10:53 am
@lsyellow555 deserves @coach_david.ab good sleep.
@tigerd09
September 14th, 2025 at 12:03 pm
@jazzts2000 deserves a good sleep.
@sass.ls
September 14th, 2025 at 12:51 pm
@kscevior deserve a good comfortable sleep.
@caro.craftnook
September 14th, 2025 at 2:48 pm
This would be AMAZING 🙏🏻. @sirrom_nevets and I could really use this.
@lesleymorris2016
September 14th, 2025 at 6:50 pm
@icebear.yyc deserves @coach_david.ab good sleep
@tigerd09
September 14th, 2025 at 7:39 pm
For my daughter and me 🍀❤️
Instagram handle @yannvancity
September 15th, 2025 at 4:41 am
perfect to upgrade my step-daughter’s bed <3
tagged her dad 🙂
September 15th, 2025 at 6:51 am
Not only do you deserves a great sleep you need it @courtneyluchtenberg
September 15th, 2025 at 7:36 am
Taylor Smith (FB) deserves a good night’s sleep.
Nolan Smith on FB
September 15th, 2025 at 8:31 am
The person that deserves a great night sleep is
@jenngirl66
September 15th, 2025 at 10:45 am
@pigdog3459 deals with back issues and he would love a new mattress so he could get a good nights sleep. 😴
IG shenac
September 15th, 2025 at 4:38 pm
I’d certainly like to slam-dunk a solid, decent night’s worth of comfortable sleep!🛌🗑️🏀⛹️♀️. I tagged my friend @katie_girl_296 via Instagram. My IG username is:
@darth_kate_r
September 15th, 2025 at 7:17 pm
I tagged all my friends 😊
Ig: proudmomjess
September 15th, 2025 at 9:36 pm
My husband needs a new bed because our bed is 15 years old, it’s time to have a quality bed for a better sleep
IG: @isaberurail
September 16th, 2025 at 6:55 am
My son has been asking for a new bed @lbolduc0
September 16th, 2025 at 8:19 am
@spark_life Zzzzzzz are needed!
September 16th, 2025 at 10:15 pm
My friend Anya would appreciate a new bed because she takes care of young children all day and needs lots of rest at night
IG: @kafeinnikki
September 17th, 2025 at 7:21 pm
would love to win
@linshiwei7
September 17th, 2025 at 7:22 pm
lets go
@jayjayjay12331
September 17th, 2025 at 7:22 pm
yes
@cindy6869677
September 17th, 2025 at 9:25 pm
@hjikb1998
(Posted by @aliceltranty on IG)
September 18th, 2025 at 10:20 am
My mother @bella_loulou1 deserves a new bed. I commented under SweetTD93
September 18th, 2025 at 3:14 pm
would love to win for my lower back relief
September 18th, 2025 at 5:35 pm
My daughter @SweetTD93 is in need of a new mattress. I’m @bella_loulou1 on IG
September 18th, 2025 at 8:40 pm
I tagged @christinedigioia
I would love a good sleep. Time for an upgrade! 😴